Types of Learning Experience
Reading, training and consulting
Reading an insightful article or a good book is a worthwhile means of getting information. But there’s only so much you can get from books or from articles or from e-learning. A live seminar with the associated energy and interaction has a greater impact.

The most powerful kind of learning experience is a personal consulting session - that's where you really make leaps forward.

Providing Value
When do I get the greatest return on my investment (ROI)?

Our advice helps you see some big picture issues and new trends. You design innovative strategies before your competitors do. External professional coaching and consulting sessions help you reach results more effectively. You will, for example capitalise on your clinical trials and turn science into sales »

Themes
What are typical projects?

Personal consulting to take advantage of opportunities
Marketing products in the healthcare arena
Making a marketing strategy smarter
Better cooperation between medical and marketing departments
Driving sales by communicating scientific results
Optimising folders, advertisements and brochures
Writing convincing and compelling documents

Limits
What are examples of what you cannot do?
We cannot perform miracles: We cannot put poor scientific data in a good light - we are neither magicians nor wizards nor alchemists.

Size of Companies
What size are the companies you work for?
We work for clients in medium-size companies and large corporations »

Type of Clients
Who would be better served by other consultants?
People working in research, production, regulatory affairs, controlling, accounting, investor relations or quality control are better served by someone else.

We work exclusively for professionals in the following functions: medical, medical advisory or medical scientific liaison, marketing and sales, product management or brand leadership,marketing academies or branding excellence initiatives, strategic planning or portfolio management.

Familiarity with the Industry
Why is expertise in the healthcare sector important?
An intimate understanding of the healthcare industry is essential for offering realistic advice and actionable solutions.

You will benefit from a renowned go-to expert with a proven track record. Dr. Umbach has extensive, hands-on experience in various sectors of the healthcare market. This expertise helps you adhere to the relevant guidelines and codes of practice.

Independent Advice
Why is an outsider's view useful?
A third party opinion can sharpen your awareness, bring fresh perspectives and new ideas, and add an independent viewpoint. There is no sugar-coated input to tell you what you might like to hear - rather you will hear what will probably work in the market place.

Privacy
What is your Privacy Policy?
We respect your privacy and your data is kept completely confidential.

Vision
How do you enhance my success?
We help you sharpen your strategy and optimise your tactics. You master the ins and outs of marketing and medical marketing.

We help you maximise your effectiveness. Your projects will flourish and thrive.

Motivation
What drives you?
Our success is directly tied to our clients’ success. We have to deliver results or go out of business. By this factor we are highly motivated to make every client's story a success story.

Critical Success Factor
What is essential for project success?
A project has to provide visible benefits to the stakeholders. We help you to highlight them.

International Experience
How come you work in several countries?
Working with professionals in a range of countries fosters open exchange of new ideas which return to you in the form of innovative strategies.

Career
How can you assist me in my professional role?
We help you get the attention you deserve both in your company and beyond - so as to advance your career.

Function
Through which functions do you serve your clients?

Through consulting, training and writing »

Benchmarking
Your opinion on so called "best practices"?
Some companies spend much of their resources studying their competitors. We advise more time spent studying the customer. Don't imitate, innovate!

Speed
How quickly do you work?

We sell speed: We make a point of being competitive through quick and responsive services.

You need fast execution inn fast moving markets: You will feel right at home with us.

Interim Support
Can you provide temporary support to our department?
Yes, you can hire us as free agents working for a particular project providing invisible support with visible benefits.

Other Experts
When do you include other experts?
Even experts constantly need to refresh and enhance their skills. Not only do we use all the brains that we have, but also all those we can borrow. (Based on a statement by Woodrow Wilson).

Our choice: We work with the best.

Program Quality
How satisfied are the participants of your workshops?

Anonymous surveys from our participants reveal an average rating of 9 on a scale of 1 to 10, which is excellent. In addition, we are constantly adjusting our programs based on feedback received from experienced trainer colleagues assessing our work.

Hallmarks
What are the advantages of your services?
Expertise, quick response, special attention and personal connection with clients - without the assistance of an account manager or vice president of customer service.

Your success - it means the world to us.

Projects
Why the emphasis on projects?
We love to do projects for demanding clients: with clear objectives, timelines, deliverables and benefits. You receive practical tips from the owner of a company with a track record of helping professionals. Usually clients have tried a number of approaches on their own or with other trainers or consultants before we work together.

Impact
How practical are your recommendations?

Our clients receive straightforward advice and recommendations - based on successful cases and lessons learned from "not so successful
approaches" of the past. Clients get practical step-by-step techniques and ideas they can implement immediately - grounded on real-world experience. Our focus is never on input (like activities and tasks), but always on output such as business outcomes and results.

Power
Success in Business
Creative forward-thinking and a strategy based on real-world implementation experiences will help you outwit the competition and succeed in the market. There should only be one reason justifying the investment in our services: Because it provides the best return on your investment among all choices available.

Discovery
Freedom
Together we explore aspects of business life that were previously hidden from our awareness.

You will find other ways to look at your schedule and your choices: Clear the space, draw a line, take back your time and gain more freedom. Life is an adventure. Enjoy life and experience the joy of being!

Priorities
What is really important
You are more likely to realize that much of what you previously thought was essential is actually quite unnecessary and can
be delegated or sometimes even be disregarded. We help you cut through some of the nonsense and simplify your projects.

All these things give you more time to focus on what is really essential in your life.

Visibility
Background Support: How visible is your help?
That depends on you. You can use us as your "secret weapon" to get your work done.

Writing Skills
How can I learn to write more persuasive documents?
Consider one of our seminars to ensure that your documents and presentations reflect your professional approach.

Programs
Where can I view seminar programs?
Overview of program contents that will help you to become an elite marketer »

Seminar Style
Do you use a special seminar format?
We involve the participants actively in the learning process through open questions, discussions and exercises. Participants recharge their knowledge base, enhance their know-how and develop solutions to short case studies - arriving at new insights and actionable solutions »

Unique
How can you help me create a memorable brand?
Discover how your produts can become credible, memorable and vital trust marks »

Background Information
Where can I find details about your services?
• Professional profile »
• Columns and media »
• Discover opportunities: Interview »
• Master slides »

Distinction
Why should I choose you?

	Knowledge of business	Twelve years in the industry (national and international)
	Marketing experience	Marketing Director for a billion-euro product
	Customer insights	Prescribing physician (board-certified gynecologist)
	Faculty member	Management Centre Europe, Brussels, Belgium
	Author	Three commercially published books in three languages
	Speaker	First M.D. to join the German Speakers Association
	Consultant	Member, Institute of Management Consultants USA

Gunter has probably published more articles and books and given more consultancy and training sessions for medical and marketing professionals in pharma and medical device companies than any other European author, consultant or trainer.

Time
When should I contact you?
Feel free to send us an email anytime.

Start
What is the first step?
Simply contact us

More information
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Insights For You

Medical Marketing Beratung Training Workshops

FAQs : Frequently Asked Questions

Many clients have realized significant value from working with Günter. Here are answers that help you determine if support from a boutique consulting firm would also make sense for you.

Sprachwahl:

Dr. Umbach

Information