No. 1 for "Medical" and "Marketing" Publications in Europe
Books and Columns Worth Reading
Published Knowledge: Three business books (in 3 languages) and more than fifty articles in journals and newspapers
How to communicate research results and turn scientific data into sales
Reviews: , "Simply brilliant", "An easy-to-read guide", "Illuminating"
English Original Version: Gower Publishing, London, UK
Chinese Version: Publishing House of Electronics, Bejing, China
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. Table of contents: Overview »
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Published by Springer Science+Business Media, now in its third edition: Based on the German and the "International Pharma Marketing Workshop" series
Published by Springer Science+Business Media: Based on the German and the International Medical Advisor Workshop series
Original Articles in English
Pharma Marketing News (US electronic newsletter)
Lifecaps News from Capsugel (Pfizer)
Volomed.com - Your Gateway to the World's Health Services
Speakeasy - The Magazine of the Professional Speakers Association
Discover Opportunities - An Exciting Journey:
The Art of Turning Science into Sales »
Interview by Management Centre Europe in Brussels
Multi Channel Marketing: Effective Cross Channel Management »
Content Marketing: Communicate valuable content »
Recommended for the French market: Book
"Bonnes Pratiques de Marketing Pharmaceutique"
by co-speaker Alain Rusterholtz
Details at www.alainrusterholtz.com
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